A few years ago, only a small percentage of Thais played ทางเข้า UFABET คาสิโนออนไลน์ที่ดีที่สุด. But after the pandemic, a lot more people started playing and it’s been growing ever since. Now, three-quarters of Thai gamers spend an hour a day gaming and one in three play for two hours or more.
According to Statista, the Thai game market is worth around USD 692 million (as of 2020). However, Newzoo has a much higher estimate for the size of the market, at more than double that figure in 2022.
Thai Gamers’ Guide to Online Tournaments and Championships
Mobile is a big part of the market. About half of the games sold in Southeast Asia are played on mobile devices, and that’s especially true in Thailand. In fact, it’s important for developers to be able to accept payments from mobile users in the country. There are several ways to do so, including digital wallets like LINE Pay and TrueMe, as well as bank transfer services.
The popularity of video games in Thailand also makes it a great market for Esports. The top competitive esports games in Thailand are PUBG, Free Fire, Arena of Valor, and Counter Strike Global Offensive. But other hardcore titles like Dota 2 are popular as well.
Lastly, it’s interesting to note that a significant number of Thais watch other people play video games on Twitch and similar platforms. This is called esports content viewing and is an opportunity for brands to reach this audience through new channels.